From the Edge

HCHA Publishes Snapshots of Harris County Health

Edge just completed design, copywriting and production work for the 2009 Annual Report for the Harris County Healthcare Alliance. HCHA is a nonprofit corporation formed in 2006 to serve as a catalyst for improving the healthcare system of Houston and Harris County.

Hot Off the Presses: The Legacies of Texas Southern

In our previous newsletter, you read that Edge had recently completed design of the 2009 Texas Southern University Annual Report. Since that time, the annual report has been printed and arrived in the hands of hundreds throughout the TSU community. We’re proud to say that response has been overwhelmingly exceptional.

PESA Website and Annual Report Blend Tradition, Functionality and Fun

Edge Creative Strategies and the Petroleum Equipment Suppliers Association (PESA) recently launched PESA.org, the new online home of a thriving professional organization and business resource with more than 75 years of colorful history.

How Important Is An Organization’s Symbol?

When a powerful story and indelible image are connected to a person, cause, product or organization, anything can happen.

CHRISTUS Foundation for HealthCare Opens New Midtown Clinic

February 6, 2010 was a glorious day; and the crisp breezes, bright sunshine and high blue sky were only the beginning. It was on this Saturday that CHRISTUS Foundation for HealthCare welcomed hundreds to the Grand Opening of the new W.T. and Louise J. Moran Health Center/John S. Dunn Building, located in Midtown Houston.

Who Wants to Be a Partner? 25 First Moves for Nonprofits

If the thought of collaborating has appeal for you, but you don’t know how to start, here are 25 suggestions by Karen Eber Davis lifted from Texas Nonprofits’ e-newsletter of February 22nd.

Why Don’t We Collaborate?

One of the issues that always faces us in philanthropic activities is that of collaboration. My question about this is, Why do our organizations resist collaborating?

Looking for Mr. Goodword: Researching Foundations and Their Roles as Communicators

Greetings. I have been asked to start a Blog thread that traces my research on the topic of Philanthropic Foundations and Their Strategies for Communication. I know very little about this – having only written two foundation web sites and not much more – and so am very interested in expanding my mind.

What I’m Thinking: A Good Example of a Bad Thing

"My upbringing has taught me that it is more important to give than to receive,” I had explained to my room full of nonprofit workers. “I’ve learned to question that teaching. And, after a lot of thought, I  now contend that giving and receiving are two halves of a single act."

An Alternative Paradigm for Nonprofits, Pt. V: The Challenge is Competition

Not long before my partner and I decided to devote Edge Creative to serving altruistic organizations, I learned that Houston was home to 10,000 nonprofits. Ten thousand!

I naturally thought, “What a rich palette of colors with which to create a future! How can this not be great?”